About Us

"I am Ilay.
I was born on October 6th with the sweet scent of earth. I love the earth and all the hues, textures, and scents that nature produces. Perhaps this deep connection was the greatest inspiration that led me to become a designer.

Earth and nature offer unique textures to every artist. We are students of the great master, and I am always seeking to learn. For thirty years, I have been touching, shaping, and transforming what I touch. I don't think I could live any other way.

Powbag has been growing and evolving alongside me since October 2018. You are my greatest motivation on this journey. Your feedback further strengthens the power of women entrepreneurs and charts a path for Powbag.

The gradual transformation of this journey into the PowbaGer spirit and a sense of belonging is the most important resource that broadens our horizons and fuels our excitement. Powbag focuses on exploring needs, embracing sustainability in every design and making this accessible to everyone with gusto, regardless of class or status.

That's why your suggestions and feedback have always been our roadmap. They will continue to be. I eagerly await your suggestions, comments, and expectations.

Love, Ilay.

Our vision

The name Powbag carries a deep meaning . While Pow represents a strong and resilient entrepreneurial woman, Bag symbolizes the original and free spirit she carries on her shoulders.

Powbag isn't just a bag; it's a lifestyle that combines elegance, durability, and functionality with purpose . This story was born on the bustling streets of Istanbul, but its vision was much bigger. Powbag dreamed of becoming a brand that transcends borders and brings its uniqueness to the world.

We envisioned a Powbag swinging freely on the bike-friendly streets of the Netherlands , the romantic avenues of Paris , or the vibrant squares of New York, and that's exactly what happened. From America to Australia, it swings freely and uniquely in many countries around the world. There are Powbagers in many countries. This is a unique resource for us.

Each design is born to step out of the ordinary and accompany the stories of dreamers, travelers and pioneers.

Powbag thrives not only on its designs, but also on its commitment to nature and all living things . Every piece tells a story—a story of strength, vision, and boundless creativity .

Each bag carries the following message:
“Discover your power, create your own story and travel the world!”

As You Wish...

However you like!